Discovery
Search, AI recommendations, and inbound applications.
All Features
Everything you need to run creator campaigns in one place
Influocial helps growing brands find creators, reach out, manage campaigns, organise content, and move faster with AI built into the workflow.
From discovery to outreach, campaign management, creative direction, and analytics, everything stays connected in one platform.
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Outreach
Email, Instagram DM, follow-ups, and team collaboration.
Campaigns
Campaign setup, pipeline stages, comparisons, and calendar view.
Creative & Intelligence
AI Creative Studio and Signal to guide stronger decisions.
Operations
CRM, content assets, scheduler, Shopify, and analytics.
Discovery
Find the right creators faster
Influocial gives brands multiple ways to discover creators, whether they want to search directly, collect inbound applications, or add creators they find manually.
Campaign-Matched Creator Suggestions
Get suggested creators based on your campaign goals, then shortlist faster with fit-focused recommendations.
AI Creator Search
Describe the kind of creator you want in plain English and let AI help surface better-fit creators.
Public Campaign Applications
Create public campaign pages and let creators apply directly to your campaign without needing to sign up first.
Manual Creator Import
Found a creator on Instagram? Add them into Influocial by pasting their profile link and keep everything in one workflow.
AI Creator Shortlist Recommendations
Get creator suggestions based on campaign fit, similar creators, under-the-radar opportunities, and likely suitability for paid ads, UGC, or gifting.
Similar Creators + Under-the-Radar Opportunities
Discover creators similar to your current shortlist and surface less obvious creators before they become the obvious choice.
Use cases: Find creators for a new launch, build a shortlist for gifting or paid campaigns, collect inbound creator interest, and add creators found manually into one organised system.
Outreach
Reach out without switching tools
Influocial helps brands contact creators, manage early conversations, and keep outreach organised across the campaign workflow.
Email Outreach
Send emails to creators directly through Influocial when an email address is available.
Instagram DM Outreach
Reach out to creators through Instagram from inside Influocial.
AI Email Writer
Generate creator outreach emails in seconds using a prompt, campaign context, and creator details already inside Influocial.
Follow-Up Emails
Quickly create follow-ups for creators who have not replied yet.
Applicant Outreach + Acceptance Emails
If creators apply through a public campaign, brands can review them and contact accepted creators directly.
Attachments + Team Invites
Send briefs and references as attachments, and invite teammates to collaborate on outreach and decisions.
Use cases: Send first outreach to shortlisted creators, accept and contact inbound applicants, generate better outreach faster with AI, and share outreach work across your team.
Campaigns
Run campaigns without spreadsheets or scattered DMs
Influocial helps brands build campaigns, move creators through the pipeline, and keep progress organised from first contact to posted content.
AI Campaign Builder + Templates
Set up campaigns faster with AI-assisted campaign creation and reusable templates for common campaign types.
Public Campaign Pages
Share a campaign page publicly so creators can view it and apply without creating an account.
Kanban Pipeline + Custom Workflow Stages
Track creators through stages like applied, shortlisted, contacted, replied, confirmed, content due, and posted.
Active Campaign Management
Manage live campaigns in one place and keep progress clear across your team.
Creator Comparison
Select creators from across the pipeline and compare fit, content style, audience notes, and suitability for awareness, conversions, UGC, or paid usage.
Content Calendar
Track campaign content in a calendar view so you can see what has been posted and what is still due.
Use cases: Launch gifting or paid creator campaigns, keep creator progress visible across the team, compare creators before decisions, and track campaigns from application to content delivery.
Creator CRM
Keep creator relationships organised
Influocial’s Creator CRM helps brands manage creators properly instead of relying on spreadsheets, inboxes, and scattered notes.
Creator CRM
Store creators inside a structured system linked to campaigns, outreach, and workflow status.
Creator Groups
Organise creators into groups for easier shortlisting, outreach, and campaign planning.
Campaign Context
Keep creator activity linked to the campaign they belong to.
Outreach History
See who has been contacted, who replied, and where each creator sits in your process.
Saved Creator Records
Keep track of creators you have applied, shortlisted, contacted, or confirmed.
Use cases: Replace spreadsheets with a proper CRM, keep campaign and creator history together, organise creators into useful groups, and avoid losing track of who was contacted and when.
Creative
Create better campaign direction with AI
Influocial helps brands generate visual references, campaign concepts, and creator-ready examples without leaving the platform.
AI Creative Studio
Generate images and videos directly inside Influocial for campaign ideas, visual briefs, and creator references.
AI Image Generation
Create visuals using either a normal prompt or choose from over 1,000 templates to speed up campaign ideation.
AI Video Generation
Generate videos with text to video, image to video, and first frame + last frame workflows.
Visual References + Campaign Mockups
Create example assets to show creators direction, style, and outcome before production starts.
Content Examples
Use AI-generated visuals and videos as inspiration for creators or as internal planning references.
Use cases: Create reference content for influencer briefs, show creators what good content looks like, generate campaign mockups quickly, and speed up visual planning without extra tools.
Intelligence
Make smarter creator decisions
Influocial helps brands decide who to work with, what opportunities to pursue, and how creators compare before outreach begins.
Signal
Track creator-brand activity and see which creators brands are working with across your category.
AI Creator Shortlist Recommendations
Get AI-suggested creators based on campaign fit, aesthetic, content style, and likely performance use case.
Paid Ads Fit + Brand Fit Notes
See which creators are likely stronger for paid usage and get clearer notes on campaign fit.
AI Creator Comparison
Compare creators side by side for overall fit, content style, audience notes, awareness vs conversion potential, and suitability for UGC or paid ads.
Use cases: Find creators worth shortlisting faster, compare options before outreach, spot stronger paid usage candidates, and understand who is best for awareness, conversions, or UGC.
Content & Assets
Keep campaign content and assets in one place
Influocial helps brands manage the content and campaign assets that support creator work, so nothing gets lost between outreach and posting.
Content Library
Store and manage campaign assets, creator content, reference visuals, and supporting files in one place.
Content Tab
See campaign content in one organised view and track what has been delivered or posted.
Asset Management
Keep product images, brand references, and creative assets accessible across campaigns.
Attachments
Share files during outreach or campaign collaboration without jumping between tools.
Use cases: Keep all campaign assets organised, store reference content and creator deliverables, and reuse visuals across outreach, briefs, and campaign planning.
Scheduler
Plan and manage content more easily
Influocial’s Scheduler helps brands keep campaign content organised and visible once work starts going live.
Social Media Scheduler
Schedule social content directly inside Influocial.
Calendar Planning
See upcoming and published content in calendar format.
Posted Content Visibility
Track which campaign content has gone live and when.
Use cases: Plan campaign content ahead of time, keep posting organised across campaigns, and view live and scheduled content in one place.
Shopify Integration
Bring your store data into the creator workflow
Influocial connects with Shopify so brands can pull product and brand information directly into campaign setup, creative planning, and outreach.
Brand Details Sync
Retrieve brand information to support campaign setup and outreach.
Product Sync
Pull products into Influocial for use across campaigns.
Product Images
Use synced product images in briefs, outreach, and AI Creative Studio workflows.
Creative Support
Use product and brand data across campaign planning, visual generation, and creator communication.
Use cases: Set up campaigns faster with real product context, use product images in reference content and briefs, and keep campaign, creative, and product data connected.
Analytics
Understand what is happening before and after purchase
Influocial helps brands track campaign output and understand performance across the creator workflow.
Pre-Purchase Analytics
Track campaign performance and creator activity before the point of purchase.
Post-Purchase Analytics
Measure what happens after purchase to understand downstream campaign impact.
Campaign Summary Metrics + Pipeline Metrics
See key numbers at a glance and understand movement across campaign stages.
Creator Performance + Content Tracking
Review how creators are performing and keep track of which content has been delivered and posted.
Use cases: Track campaign performance from start to finish, understand creator output and contribution, measure impact before and after purchase, and keep reporting clearer and more organised.
Why growing brands use Influocial
Why growing brands use Influocial
Smaller brands do not just need a big list of creators. They need campaign-matched creator suggestions, optional manual search, and a simpler way to contact creators, run campaigns, generate content direction, and keep everything organised. Influocial brings all of that into one connected workflow.
- Find creators through search, applications, or manual sourcing
- Reach out by email or Instagram DM
- Use AI to write outreach and build campaigns faster
- Compare creators before making decisions
- Generate images and videos for briefs and references
- Track content, assets, and campaign progress in one place
Run creator campaigns in one organised workflow
From discovery and outreach to campaign management, creative direction, and analytics, Influocial gives growing brands the tools to move faster without adding more complexity.